<h2>Privacy Policy</h2>
<p><strong>Last Updated:</strong> March 1, 2026</p>
<h3>1. Introduction</h3>
<p>aBit Ltd, operating as Zala ("we," "us," or "our"), is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our e-commerce platform (website and mobile application).</p>
<p><strong>Company Details:</strong><br>
Legal Name: aBit Ltd<br>
Trading as: Zala<br>
Address: Pema Building, Babesa Expressway, Thimphu, Bhutan, 11001</p>
<p>By using Zala, you consent to the data practices described in this Privacy Policy.</p>
<h3>2. Information We Collect</h3>
<p>We collect information that you provide directly to us and information that is automatically collected when you use our platform.</p>
<h4>2.1. Information You Provide:</h4>
<ul>
<li><strong>Account Information:</strong> Name, email address, phone number, password, and profile details</li>
<li><strong>Delivery Information:</strong> Shipping addresses, dzongkhag (district), postal codes, and contact details</li>
<li><strong>Payment Information:</strong> Payment method details processed through our secure payment gateways (BFS, DK Payment Gateway). We do not store complete credit card or debit card information on our servers</li>
<li><strong>Order Information:</strong> Products purchased, order history, shipping preferences, and delivery choices</li>
<li><strong>Communication:</strong> Feedback, reviews, comments, ratings, customer support inquiries, and correspondence</li>
<li><strong>Identity Verification:</strong> Information required for account verification or fraud prevention</li>
</ul>
<h4>2.2. Automatically Collected Information:</h4>
<ul>
<li><strong>Device Information:</strong> IP address, browser type, operating system, device identifiers, and mobile network information</li>
<li><strong>Usage Data:</strong> Pages visited, products viewed, search queries, click patterns, time spent on the platform, and interaction with features</li>
<li><strong>Location Data:</strong> Approximate location based on IP address or precise location if you grant permission through your device</li>
<li><strong>Cookies and Tracking Technologies:</strong> We use cookies, web beacons, and similar technologies to enhance your experience (see Section 9)</li>
</ul>
<h3>3. How We Use Your Information</h3>
<p>We use the collected information for the following purposes:</p>
<h4>3.1. Service Delivery:</h4>
<ul>
<li>Process and fulfill your orders</li>
<li>Calculate import duties, shipping charges, delivery fees, and applicable taxes (GST)</li>
<li>Coordinate with vendors for product fulfillment</li>
<li>Arrange shipping (air, sea, or land) and local delivery through selected delivery vendors</li>
<li>Track and update you on order status</li>
<li>Process payments and refunds</li>
</ul>
<h4>3.2. Communication:</h4>
<ul>
<li>Send order confirmations, shipping updates, and delivery notifications</li>
<li>Respond to your inquiries and provide customer support</li>
<li>Send important account and service-related announcements</li>
<li>Provide promotional offers, product recommendations, and marketing communications (you can opt-out)</li>
<li>Notify you about changes to our policies or platform features</li>
</ul>
<h4>3.3. Platform Improvement:</h4>
<ul>
<li>Analyze usage patterns to improve platform functionality and user experience</li>
<li>Develop new features and services</li>
<li>Conduct research and analytics</li>
<li>Troubleshoot technical issues</li>
</ul>
<h4>3.4. Security and Legal Compliance:</h4>
<ul>
<li>Prevent fraud, unauthorized access, and illegal activities</li>
<li>Comply with legal obligations and regulations</li>
<li>Enforce our Terms and Conditions</li>
<li>Resolve disputes and protect our legal rights</li>
</ul>
<h3>4. How We Share Your Information</h3>
<p><strong>We do not sell, rent, or distribute your personal information to third parties for their marketing purposes.</strong> However, we may share your information in the following limited circumstances:</p>
<h4>4.1. Service Providers and Partners:</h4>
<ul>
<li><strong>Vendors:</strong> We share necessary order information with vendors to fulfill your purchases</li>
<li><strong>Payment Processors:</strong> Payment information is shared with BFS Payment Gateway, DK Payment Gateway, and other approved payment processors to complete transactions securely</li>
<li><strong>Shipping and Delivery Partners:</strong> We share delivery information with shipping companies and local delivery vendors you select to ensure successful delivery</li>
<li><strong>Customs Authorities:</strong> As required for import clearance and duty calculations</li>
<li><strong>Technology Service Providers:</strong> Cloud hosting, database management, analytics, and email service providers who assist in platform operations</li>
</ul>
<h4>4.2. Legal Requirements:</h4>
<p>We may disclose your information when required by law, regulation, legal process, or governmental request, including:</p>
<ul>
<li>Compliance with Bhutanese laws and regulations</li>
<li>Response to court orders or legal proceedings</li>
<li>Protection of our rights, property, or safety</li>
<li>Prevention of fraud or security threats</li>
</ul>
<h4>4.3. Business Transfers:</h4>
<p>In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity, subject to this Privacy Policy.</p>
<h4>4.4. With Your Consent:</h4>
<p>We may share information with third parties when you explicitly provide consent for such sharing.</p>
<h3>5. Data Security</h3>
<p>5.1. We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction.</p>
<p>5.2. Security measures include:</p>
<ul>
<li>Encryption of sensitive data during transmission (SSL/TLS)</li>
<li>Secure storage of information on protected servers</li>
<li>Regular security assessments and updates</li>
<li>Access controls limiting employee access to personal information</li>
<li>Secure authentication mechanisms</li>
</ul>
<p>5.3. While we strive to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.</p>
<h3>6. Data Retention</h3>
<p>6.1. We retain your personal information for as long as necessary to provide our services and as required by Bhutanese law and regulations.</p>
<p>6.2. Account information is retained while your account is active.</p>
<p>6.3. Order and transaction records are retained in accordance with legal and regulatory requirements for tax, accounting, and audit purposes.</p>
<p>6.4. You may request deletion of your account and personal information by contacting us, subject to legal retention requirements.</p>
<h3>7. Your Rights and Choices</h3>
<p>You have the following rights regarding your personal information:</p>
<h4>7.1. Access and Correction:</h4>
<ul>
<li>View and update your account information through your profile settings</li>
<li>Request a copy of the personal information we hold about you</li>
<li>Correct inaccurate or incomplete information</li>
</ul>
<h4>7.2. Deletion:</h4>
<ul>
<li>Request deletion of your account and associated personal information</li>
<li>Note that certain information may be retained as required by law or for legitimate business purposes</li>
</ul>
<h4>7.3. Marketing Communications:</h4>
<ul>
<li>Opt-out of promotional emails by clicking the unsubscribe link in any marketing email</li>
<li>Manage notification preferences in your account settings</li>
<li>Note that you will continue to receive essential transactional communications</li>
</ul>
<h4>7.4. Data Portability:</h4>
<ul>
<li>Request export of your data in a machine-readable format where technically feasible</li>
</ul>
<p>To exercise these rights, please contact us using the information provided in Section 13.</p>
<h3>8. Children's Privacy</h3>
<p>8.1. Zala is available to users of all ages, but we recommend that minors use the platform under parental or guardian supervision.</p>
<p>8.2. Parents and guardians should monitor their children's online activities and guide them on safe internet practices.</p>
<p>8.3. If we become aware that we have inadvertently collected personal information from a child without appropriate parental consent where required by law, we will take steps to delete such information.</p>
<h3>9. Cookies and Tracking Technologies</h3>
<p>9.1. We use cookies, web beacons, and similar technologies to:</p>
<ul>
<li>Remember your preferences and settings</li>
<li>Authenticate your login sessions</li>
<li>Analyze platform usage and performance</li>
<li>Provide personalized content and recommendations</li>
<li>Deliver targeted advertising</li>
</ul>
<p>9.2. Types of cookies we use:</p>
<ul>
<li><strong>Essential Cookies:</strong> Necessary for platform functionality</li>
<li><strong>Performance Cookies:</strong> Help us understand how you use the platform</li>
<li><strong>Functionality Cookies:</strong> Remember your preferences</li>
<li><strong>Advertising Cookies:</strong> Deliver relevant advertisements</li>
</ul>
<p>9.3. You can manage cookie preferences through your browser settings. Note that disabling certain cookies may affect platform functionality.</p>
<h3>10. Third-Party Services</h3>
<p>10.1. Our platform may contain links to third-party websites, services, or applications.</p>
<p>10.2. We integrate with third-party services including:</p>
<ul>
<li>Payment gateways (BFS, DK Payment)</li>
<li>Shipping and logistics providers</li>
<li>Analytics services</li>
<li>Social media platforms</li>
<li>Firebase for push notifications</li>
</ul>
<p>10.3. This Privacy Policy does not apply to third-party services. We encourage you to review their privacy policies.</p>
<p>10.4. We are not responsible for the privacy practices of third parties.</p>
<h3>11. International Data Transfers</h3>
<p>11.1. Your information may be transferred to and processed in countries outside of Bhutan, particularly for services hosted on international cloud platforms.</p>
<p>11.2. We ensure that appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.</p>
<h3>12. Changes to This Privacy Policy</h3>
<p>12.1. We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors.</p>
<p>12.2. We will notify you of material changes by:</p>
<ul>
<li>Posting the updated policy on the platform</li>
<li>Updating the "Last Updated" date</li>
<li>Sending notifications through email or in-app messages for significant changes</li>
</ul>
<p>12.3. Your continued use of Zala after changes become effective constitutes acceptance of the updated Privacy Policy.</p>
<h3>13. Contact Us</h3>
<p>If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:</p>
<ul>
<li><strong>Through the Platform:</strong> Use the contact form or customer support feature on Zala</li>
<li><strong>Email:</strong> Available on the platform</li>
<li><strong>Postal Address:</strong> aBit Ltd (Zala), Pema Building, Babesa Expressway, Thimphu, Bhutan, 11001</li>
</ul>
<p>We will respond to your inquiries within a reasonable timeframe.</p>
<h3>14. Compliance</h3>
<p>14.1. This Privacy Policy is designed to comply with the laws and regulations of the Kingdom of Bhutan.</p>
<p>14.2. We regularly review our practices to ensure ongoing compliance with applicable privacy and data protection laws.</p>
<p><strong>Thank you for trusting Zala with your personal information. Your privacy is important to us, and we are committed to protecting it.</strong></p>